Dr. Laura Serviere-Muñoz

Dr. Serviere-Muñoz received her Ph.D. in Marketing & International Business from the University of Texas - Pan American in 2009, where she also served as a research and teaching assistant. Before joining the University of Dallas Faculty in 2012, Dr. Serviere-Muñoz was an Assistant Professor of Marketing at the University of Texas of the Permian Basin, and the University of North Texas at Dallas.

Dr. Serviere-Muñoz teaches Marketing Theory & Practice and Value Based Marketing