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Graduate School of Management - Sports & Entertainment Management

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Sport & Entertainment Management Information

The Dallas MBA in Sports & Entertainment Management prepares students for a career as an executive in the sports and entertainment industry.

Using a combination of full-time faculty with academic expertise and part-time faculty with industry experience, program courses are specifically designed to provide students with an understanding of business fundamentals and how to apply these on the job.

Programs in Sport & Entertainment Management

An emphasis in Sport & Entertainment Management is offered for the following programs:

Master of Business Administration
MBA Degree Completion
Master of Management
Graduate Certificates

Courses in Sport & Entertainment Management

To receive the MBA concentration in Sport & Entertainment Management designation on their transcript students must complete MARK 6340, MARK 7330, and 2 Sport & Entertainment electives. *Courses with prerequisites.

ACCT 6370 Planning and Control of Services*
MANA 7374 Partnerships, Fund Development, and Sponsorships
MARK 6321 Personal Selling
MARK 6340 Contemporary Issues in S&E Management
MARK 7330 Services Marketing
MARK 7341 Facility and Event Management*
MARK 8340 SPTP: Sport & Entertainment Management


Click here for course descriptions.

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