Strategic Marketing

Imagine the big picture. Discover the detail.

The Office of Marketing & Communications takes a strategic approach to communicating the university’s mission and identity in an effective and compelling way. We’re goal-oriented and strive to engage our various audiences with the right message, at the right time to achieve results. Our commitment to the pursuit of wisdom, truth and virtue compels us to work collaboratively and achieve at the highest level for the good of all.

Our team serves the University of Dallas by:

  • Planning and implementing recruitment and fundraising campaigns
  • Planning and conceptualizing advertising and promotional materials
  • Establishing and maintaining brand standards
  • Setting institutional web and social media strategy
  • Conducting market research to gain valuable and actionable insights